Unveiling the Truth: Breyers Ice Cream False Advertising Settlement
Breyers Ice Cream Settlement: Misleading “Natural Vanilla” Claims Breyers to Pay $8.85 Million for False Advertising Breyers, the popular ice cream brand, has agreed to a $8.85 million settlement over allegations that its “Natural Vanilla” ice cream contained artificial vanilla flavoring. The settlement resolves a class-action lawsuit filed against Unilever, the parent company of Breyers, and Conopco Inc., its advertising company. The Lawsuit and Settlement The lawsuit, filed in 2020, alleged that Breyers violated the law by labeling its Natural Vanilla ice cream as containing “natural vanilla” when it actually contained non-vanilla sources of flavoring....